32Red Bookmaker Review

As the name would suggest 32Red started off life as an online casino site but 32Red has given its customers the ability to bet on sports for more than a decade.  A reliable, secure and regulated sports betting site, it caters for all punters needs although football, rugby and horseracing are their headline acts.

32Red Free Bets Welcome Offer

The unique 32Red new customer bonus gives first time depositing a ‘Profit Boost’ on their first ‘in play’ sports bet of up to 100%.  

You don’t need a 32Red promo code to take advantage of this offer, simply opt-in to the offer in the 32Red promotions page and select which profit boost you would like.

The choices available to you are as follows:

  • 100% boost on a £10 bet
  • 90% boost on a £20 bet
  • 80% boost on a £30 bet
  • 70% boost on a £40 bet
  • 60% boost on a £50 bet
  • 50% boost on a £60 bet
  • 40% boost on a £70 bet
  • 30% boost on a £80 bet
  • 20% boost on a £90 bet
  • 10% boost on a £100 bet

32Red Review

Launched in 2002 32Red (in reference to a number on a roulette wheel) began life as an online casino.  It has grown and grown since with Bingo, Poker, a Live Casino and, of course, Sports Book added.  Such a long history and heritage means 32Red customers can have confidence in them and know their money is always safe and 32Red’s integrity is unquestionable.

32Red, who are now major sports sponsors, have managed to deliver a site which can be easily navigated despite offering over 35 sports to bet.  That’s done through an easy to use ‘search box’, it is one of several great features found at this popular site.  Others include three ways of displaying your odds and pop-up statistics.

In keeping with their 32Red new customer offer, in-play betting is clearly very important to this site and a ‘Live Now’ link enjoys prime real-estate on the 32Red Sports homepage – that being at the top left of the page above the sports menu.

High Street Presence

32Red do not have a traditional betting shops in any part of the world, all arms of their business are exclusive to the internet, so they do not operate land-based casinos or bingo halls either.

Other 32Red Offers & Promotions

32Red betting offers come in all shapes and sizes.  While 32Red free bet offers are regularly updated some of the more static promotions for 32Red sports and casino customers include:

  • Daily Horseracing Price Boosts – Simply look out for horses with a ‘price boost’ symbol alongside their name and if you back them you are guaranteed a price/return greater than the industry standard.
  • Cash Out Feature – On selected markets (most high-profile football matches) 32Red offer you opportunity to cash-out your bets before the conclusion of the game, race or contest.
  • Enhanced Accas – Enjoy boosted returns on your football accumulators.
  • Casino and Poker Bonuses –  Outside of 32Red betting offers, if you enjoy a game of poker or some casino slot action you’ll love the 32Red promotion page which list details of daily poker and slot freerolls worth up to $250.

Types of 32Red Bets & Markets

32Red betting offers countless opportunities to bet on your favourite sports.  Premier League football matches, for example, have over 250 betting opportunities on everything from the total number of goals to individual players being awarded a yellow card.

32Red Special Features

32Red has a heap of ‘bells and whistles’ which not only attract new customers but keep them coming back.  In-Play Betting may be commonplace nowadays but 32Red do it extremely well.  Likewise 32Red cash-out options are quick and easy to execute.  

Racing fans will love the exclusive 32Red blogs from brand ambassadors such as jockeys Jamie Spencer, Bryan Cooper, Luke Morris and Josephine Gordon.  And football fans, who place a bet or not, will be in awe at the comprehensive stats and form found at 32Red.

Ways to Bet at 32Red

There’s no 32Red betting shops and no ‘phone a bet’ options at 32Red but what there is is an easy to use website which works well on PC/Desktops and, arguably looks even better on mobile devices – any mobile devices which uses a traditional browsers such as Chrome, Opera, Safari and are running software like iOS, Android, or Windows.  That’s about every mobile phone or tablet  that matters!

32Red Customer Service

Customer Service is a Red carpet affair at 32Red.  24/7 live chat, 24/7 free-phone telephone lines and double-quick email replies.

Payments & Withdrawals Options

The ‘big three’ credit and debit cards are accepted at 32Red (Visa, Mastercard and Maestro) plus a heap of other quick and convenient methods:  PayPal, Neteller, Skrill, Entropay, Paysafe card plus bank and wire transfers.

Our Verdict: 3½ Stars

For social betting 32Red has all you could possibly need.  It’s simple to navigate, simple to place bets, you have plenty of betting options, fully licenced and regulated with great banking.

But a 32Red free bet for new customers is missing, as are 32Red free bets for a number of eventualities that other firms now hand out as a matter of course:  Disqualified runners, justice payments, ‘Bore draws’ etc.

There is a shortage of bet options for horse racing and greyhound racing fans giving you the opinion that 32Red sports betting website is very much designed to cater for football fans above all others. But, then again, how many other online sportsbooks offer markets on Chess, Surfing and WWE Wrestling like 32Red does?

Pros and Cons


  • 24/7 Customer Support
  • In-Play and Cash-Out Options
  • Football Stats & Form
  • Informative Blogs


  • No Live Pictures
  • Limited Betting Opportunities on Horse Racing
  • No Best Odds Guaranteed

Online Sports Betting - 32Red Sport

Bookmaker offers (1)

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Free Bet

320% Bonus up to £160 at 32Red Casino

Expires: Doesn't Expire

New players at 32Red Casino can get their hands on this tasty bonus worth up to £160! (or currency equivalent)

New accounts only. Min. £10 deposit, debit/credit card and PayPal only. 50x wagering, game contributions vary, max. stake applies. See full terms.

New players at 32Red Casino can get their hands on this tasty bonus worth up to £160! (or currency equivalent)

New accounts only. Min. £10 deposit, debit/credit card and PayPal only. 50x wagering, game contributions vary, max. stake applies. See full terms.

32Red Casino Deposit Bonus – Terms and Conditions

  1. Only cash players are eligible for the New Player First Deposit Bonus. Guest players do not qualify for this promotion.
  2. A £32 bonus will be awarded for every £10 deposited on your first purchase. For example, a deposit of £15 would generate a £32 bonus, additional deposits do not qualify. The maximum bonus is £160.
  3. This bonus will be credited to a player’s Bonus Balance and are subject to our bonus terms and playthrough requirements before being withdrawn. Different games contribute different amounts to the playthrough requirements. Click here to find out the different contributions per game type.
  4. Each new player is eligible for one first deposit bonus, players claiming any other first deposit bonus are not eligible for this promotion.
  5. This offer is valid for a player’s initial deposit only. Players must opt-in using the notifications to receive the bonus. In the case of the notification not appearing, please contact Help Centre before depositing to ensure the bonus will be awarded.
  6. The bonus is to be used within 7 days of qualification. 32Red reserves the right to remove unused bonuses and related winnings if the promotion’s terms are not fulfilled within this period.
  7. 32Red welcomes players from all countries around the world (prohibited territories). However, there are some players who wish to take advantage of this free chip welcome bonus offer. In the interests of fair gaming, there are limits on the maximum bet sizes you can place during the playthrough of the welcome bonus. Any cash-in derived from bets larger than these limits before playthrough requirements for that bonus have been met will initiate a further playthrough requirement of 40 times the value of the cash-in. The value of the cash-in will be added to your Bonus Balance and will be subject to a playthrough of 40x and a maximum bet size of £6.25. Click here for details.
  8. This promotion is strictly limited to one new player per household even if there is more than one computer retained at the address. The identity of a user will be determined on the basis of all or any combination of the following: name, mailing address, e-mail address, IP address, credit/charge card number, computer, and any other form of identification which may be required.
  9. The casino may, at their sole discretion, limit the eligibility of new players to participate in this promotion, for any reason whatsoever without notice to the end users.
  10. The casino may, at their sole discretion, change the terms and conditions for any reason whatsoever without notice to the end users. No correspondence will be entered into. 32Red’s decision will be considered final in the event of a dispute.
  11. 32Red owns and operates a number of casino brands and reserves the right to limit the number of new player Welcome Bonuses that may be taken up by a player across it’s brands in the following way. By claiming this welcome bonus offer at 32Red, unless specifically and personally invited, you are prohibited from claiming a welcome bonus at Dash, Nedplay or Golden Lounge casino. To clarify, this personal invitation will only be sent prior to you opening an account at that casino and should not be confused with any other communication that you may receive having opened an account.
  12. Should you contravene clause 11 in respect of claiming the welcome bonuses at the specified 32Red-owned casino(s) without an express invitation from the casino, then the bonus amount credited to your account will be forfeited and any remaining balance in your account at that casino will be credited to your Bonus Balance and subject to a playthrough requirement of 40 times before any withdrawal can be made..

Last updated: 16th October 2017, 17:30 GMT+1