William Hill Bookmaker Review

William Hill Free Bets Offer

As a new customer there are 3 x £10 William Hill free bets on offer. To qualify the new account holder must place a first time bet of £10 or more on a selection priced 1/2 (1.5) or more.  It’s vital the William Hill promo code ‘F20′ is entered when opening a new account.  Thereafter the William Hill free bets will be credited on the settlement of the qualifying bet.

Claim 3 x £10 William Hill free bets here >>


About William Hill

William Hill bookmakers are an established member of the ‘Big Three’ having had a High Street presence for decades.  They are also a definitive member of our ‘big ten’ recommended online bookmakers, sitting towards the top of our list with a no-nonsense William Hill free bet of £20 available for all new customers.

William Hill was founded in 1934.  82 years of growth now sees them employ 16,000 people and run two greyhound stadiums:  Sunderland and Newcastle.

Hill’s online business, based in Gibraltar and bound by that countries respected licensing rules and regulations, is growing rapidly and now boasts more than three million active customers.



Other William Hill Offers

William Hill online also have a selection of concessions which are mainly aimed at football punters.  These include:

  • Super Sub where, in selected televised football matches, if you back a player to score and he is injured or taken off of the field, bets will run on to the player who substituted your original selection at the original price.
  • Goal Scorer Second Chance refunds losing First Goal Scorer bets (as a free bet) if the selected player scores the second goal.
  • Bore Draw concession refunds all stakes (as a free bet) on losing Correct Score and Double Result bets if the game ends 0-0.

Types of William Hill Bets/Markets

In-play features heavily with William Hill as does football, they cover over 60,000 matches a year. And there bet selection is admirably deep too.  Horse racing punters, for example, can not only back selections to win and each-way, they can also back ‘place only, ‘without the favourite’, in a ‘match bet’ and even with ‘insurance’ meaning stakes are returned if your selection does now win but finishes placed.


Bells & Whistles

Naturally a company the size of William Hill online has to feature ‘best odds guaranteed’ and ‘first past the post’ concessions.  It also needs a ‘cash out’ feature and live pictures of football, horse racing and greyhound racing (to name a few).  But it does not have to feature its own daily podcasts and radio station.  Nevertheless William Hill have chosen to offer those extra features.

Their site also has a neat ‘bet calculator’, excellent ‘form guides’ and an ‘archived results’ section allowing you to see the outcome of scored of sports dating back several years.


Ways to Bet at William Hill

The William Hill Mobile App has been downloaded 2.5 million times since it was launched in February 2012.  Suffice to say it allows users access to every part of the William Hill betting site.

Unlike some of its rivals William Hill has not discontinued its telephone betting service and customers can still bet via the telephone by calling: 0800 444040


High-Street Presence?

The largest land-based bookmaker in the UK, William Hill operate 2,371 shops giving them a market share of over 26%.

For convenience online customers can make cash despots and withdrawals over the counter at anyone of these outlets and, to make life even easier, there is a ‘shop locator’.  Customer’s only need to enter a postcode or city name to find the shop closest to them.


William Hill Customer Service

It is very easy, convenient and most importantly quick to contact William Hill. A simply ‘help’ button at the top of the William Hill homepage offers you a convenient Q&A section along with ways to get in touch with them.  These include: ‘live chat’, ‘telephone’, ‘tweet’ and ‘email’.


Payments & Withdrawals

William Hill accept every popular payment method: PayPal, Visa, Maestro, Skrill, Neteller, Paysafe, InstaDebit, ClickandBuy, UseMyFunds, Local Bank Transfer, et-al.

Plus they have recently introduced ‘William Hill Cash Direct’ vouchers making it easy to deposit and withdraw cash on/from your account instantaneously.


Our Verdict – 9/10

Why are we giving William Hill a nine and not a perfect 10?  Well, for us they have smashed every angle possible with the one exception of concessions, price enhancements and offers.  Yes William Hill match their rivals in terms of the accepted punter allowances – ‘best odds guaranteed’ for example – but in no areas do they trump them.

That one disappointment apart, William Hill cannot be faulted for their online sportsbook which is brimming with sports betting content, William Hill free bets and betting opportunities.  Easy to understand and use, friendly customer service and concise betting slips, its one for day-in-day-out punters not looking for the odd treat to keep them sweet.

CLICK HERE to register with William Hill and claim £20 in free bets >>

Bookmaker offers (3)

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Betting offer

William Hill – Pick 7 winners & win up to £100,000

Expires: Doesn't Expire

William Hill Lucky 7  Competition

Open to new & existing William Hill customers, WH Lucky 7 is your chance to win up to £100,000 each week. All you have to do is select 7 horses from our chosen races & you could be striking it rich. Even if the jackpot isn’t won, the top top entry will still receive £1,000.

William Hill Lucky 7 Competition

New and Existing Customers 18+ T&C’s Apply

William Hill Lucky 7  Competition

Open to new & existing William Hill customers, WH Lucky 7 is your chance to win up to £100,000 each week. All you have to do is select 7 horses from our chosen races & you could be striking it rich. Even if the jackpot isn’t won, the top top entry will still receive £1,000.

William Hill Lucky 7 Competition

New and Existing Customers 18+ T&C’s Apply

Please gamble responsibly www.begambleaware.org

Terms and conditions

Who can enter:The William Hill Lucky 7 competition (“Competition”) is open to UK, Channel Islands and Isle of Man residents aged 18 years or over only, excluding employees of William Hill, their immediate families, and anyone else professionally connected with the Competition.Opening/closing dates & times:The Competition opens for entries via the William Hill Lucky 7 mobile app (“App”) and online via the WH LUCKY 7 URL website and any other websites publicised for the purpose by WHG (International) Limited (“William Hill”) (collectively, “Websites”) at the times and on the dates announced in the App and/or on the Websites. The Competition closes on the times and on the dates announced in the App and/or on the Websites. The Competition close time will be prior to start of the first of the seven races.The Competition may be made available on multiple occasions at the discretion of William Hill, in each case in relation to a different set of seven horse races.How to enter:

To enter the Competition, register and log-in to the App or onto one of the Websites and select seven horses (“Picks”), being one horse from each of the seven horse races selected by William Hill for the applicable Competition. After the entrant has submitted their Picks William Hill may allow the entrant to edit their Picks until the close time for entries to the applicable Competition (but not afterwards).

If any Pick corresponds to a non-runner then that Pick will be deemed replaced with the SP favourite (“SP Favourite”) for the applicable race. If there are joint SP Favourites then the Pick will be deemed replaced with the SP Favourite with the lowest racecard number . If for any reason the information to determine the SP Favourite is not available to William Hill, or if William Hill determines that the use of the SP Favourite would not be appropriate for any reason, then William Hill may elect to use a different mechanism to replace non-runners.

If any of the races which are the subject of the Competition are abandoned, postponed or not completed for any reason, or if a single winning horse is not officially identified for any of those races for any reason (other than a dead heat), the race will (at William Hill’s discretion) be considered void (“Void Races”). If in any Competition there is only one Void Race then the Jackpot Prize (as defined below) will be £5,000 (five thousand pounds sterling). If in any Competition there are only two Void Races then the Jackpot Prize will be £1,000 (one thousand pounds sterling). If there are three or more Void Races then the Competition will be deemed cancelled and no prizes of any size awarded. If there is a dead heat between two or more horses then the horses which are tied in the dead heat will each be treated as having won the race for the purposes of the Competition.

Cost of entry:

Entry to the Competition is free. Data charges may apply (check with your internet service provider or mobile network).

Maximum number of entries:

Only one entry is allowed per person

– If William Hill believes that any one person has made or may have made more than one entry then we may disqualify all entries that we believe have been made by that person.

– If William Hill believes that any one person has or may have created more than one registration then we may block all such registrations from submitting entries to the Competition.

When assessing whether to disqualify any entries on the grounds that the maximum number of entries per person may have been exceeded, we may – at our discretion – base its decision on the entrant’s email address, name, IP address or any other information, data, variables or factors.

Jackpot Prize:

For each Competition there is one prize consisting of a cheque for the amount publicized by William Hill in the App and/or on the website as being the Jackpot or main prize (“Jackpot Prize”) for that Competition. The Jackpot Prize will be won by the eligible entry or entries which have picked the winning horse from each of the seven races. If more than one eligible entry has picked the winning horse from each of the seven races then the Jackpot Prize will be split and shared equally between the applicable winners, with each of them winning a cheque for the applicable amount. If no eligible entries have picked the winning horse from each of the seven races then the Jackpot Prize will not be awarded for that Competition, and instead a Consolation Prize (as defined below) will be awarded. Proof of identity and a signature may be required upon delivery.

Consolation Prize:

If there are no winners of the Jackpot Prize, then a Consolation Prize of £1,000 (unless otherwise specified) will be awarded to the best performing player. The best performing player is decided by the performance ranking, in descending order, below:

– 6 winners, 1 placed

– 6 winners, 0 placed, 1 unplaced

– 5 winners, 2 placed

– 5 winners, 1 placed, 1 unplaced

– 5 winners, 0 placed, 2 unplaced

– 4 winners, 3 placed

– 4 winners, 2 placed, 1 unplaced

– 4 winners, 1 placed, 2 unplaced

– 4 winners, 0 placed, 3 unplaced

– 3 winners, 4 placed, 0 unplaced

– 3 winners, 3 placed, 1 unplaced

– 3 winners, 2 placed, 2 unplaced

– 3 winners, 1 placed, 3 unplaced

– 3 winners, 0 placed, 4 unplaced

In the event of a tie, the runner-up will be the player who submitted their Lucky7 entry earliest of those who are tied for first place. The time of entry will be determined as per the time stamp on each player entry held on the Racecaller servers. The time stamp on a player’s entry will reflect the time that the player submitted their entry. If the player edited their entry after the first submission but before the game round closed then the time stamp will reflect the time that the final edit was confirmed by the player.

The £1,000 runner-up prize (unless otherwise specified) can only be won if all 7 Lucky 7 races are run (no abandoned races).

Winner selection:

Winner selection will normally take place within one week of the end of the last of the seven races which are subject to the Competition.

Winner contact:

The winner will be contacted as soon as practicable on or after the completion of that week’s competition. Reasonable efforts will be made to contact a winner on the phone number provided when entering the competition or such other method of contact deemed appropriate by William Hill in its sole discretion in the circumstances. Unless the prize is time critical or time sensitive, we will try to contact the winner over a 4 week period.

If the winner cannot be contacted or successful contact is not made within the time periods set out above, or if the winner fails to meet any of the eligibility requirements or is otherwise unable to comply with the terms and conditions, this may result in forfeiture of the prize and William Hill reserves the right to disqualify that entrant (without further liability to that entrant) and offer the prize to the next eligible entrant and thereafter until a winner is found.

Any entrant and/or winner must comply with any directions given to him or hereby William Hill and/or their agents and with all relevant laws, rules and regulations, restrictions and itinerary. Failure to comply with instructions, itineraries, rules, restrictions, requirements, laws and guidelines may result in an invalid entry and/or forfeiture of the prize.

Marketing messages:

By entering the Competition you agree that:

– William Hill, may send you marketing messages using your registered details, unless you opt out of receiving these; and

– William Hill may send you emails and/or (for users of the App) push notifications to notify you of the opening of each Competition, unless you opt out of receiving these.

Registration, personal data & privacy

If you have an existing online betting account with William Hill, we may enable you to enter the Competition using the log-in credentials that you use for that William Hill account. In those circumstances, you agree that William Hill may provide your registration details to any service provider(s) engaged by William Hill with respect to the Competition, including RaceCaller, for the purposes of administering the Competition. Those details will include certain ‘personal data’ as defined in the Data Protection Act 1998.

If you enter the Competition you agree that William Hill may include and/or announce in the App, on the Websites, on social media platforms and/or elsewhere at its discretion your name, general location and details of any prizes that you have won and/or correct Picks that you have made. This may include in leaderboards within the App.

Betting offer

Vegas – Unlimited Free Spins for 60 seconds

Expires: Doesn't Expire

Stake £10 on any of William Hill slots and get 60 seconds of unlimited free spins on any Macau Jackpot Kingdom Slot.

The Macau Jackpot Kingdom’s jackpots must go off before reaching £2,000, before midnight. These jackpots can be found here.

Minimum stake for the offer is £10. Max 60 seconds. 10p/spin. Game, player restrictions and 18+ Full T&Cs apply.

Important conditions:

  • You must opt in.
  • Min cumulative stake £10.
  • Max 60 seconds of Free Spins.
  • Free Spins credited at 10p/spin and expire after 24 hours of being credited.
  • Game, Player Restrictions & Full Terms Apply

Stake £10 on any of William Hill slots and get 60 seconds of unlimited free spins on any Macau Jackpot Kingdom Slot.

The Macau Jackpot Kingdom’s jackpots must go off before reaching £2,000, before midnight. These jackpots can be found here.

Minimum stake for the offer is £10. Max 60 seconds. 10p/spin. Game, player restrictions and 18+ Full T&Cs apply.

Important conditions:

  • You must opt in.
  • Min cumulative stake £10.
  • Max 60 seconds of Free Spins.
  • Free Spins credited at 10p/spin and expire after 24 hours of being credited.
  • Game, Player Restrictions & Full Terms Apply

Terms and conditions

1. This “Stake £10 and get 60 seconds of free spins on Jackpot Kingdom slots” promotion (the “Promotion”) is promoted, operated and hosted at williamhill.com (the “Website“) by WHG (International) Limited (“William Hill”, “we”, “us”, “our”) a limited company registered in and operating from Gibraltar.2. The Promotion will run from 09:00:01 (UK time) on Monday 4th December 2017 until further notice.3. Please refer to the “Definitions” section below for the meanings given to capitalised terms used in these terms and conditions (“Promotion Terms“).How does the Promotion work?4. When you choose to take part in to this Promotion (by following the instructions below) and you stake a cumulative amount of at least £10 (the “Minimum Stake“) on any eligible Jackpot Kingdom slots within 24 hours of claiming, you will automatically receive 60 seconds of Free Spins (each spin worth 0.10p) (“Free Spins“) for you to use on the Website.5. This Promotion applies to eligible Jackpot Kingdoms slots only (“Promotion Games“) and only funds wagered on eligible Jackpot Kingdom slots will count towards the Minimum Stake.

6. Eligible Jackpot Kingdom slots are: Blue Diamond, Chinese Treasures, Fortune Fest, God Of Wealth, Golden Offer, Imperial Palace, Jade Charms, Lion Dance, Magic Gate, Ocean Fortune, Phoenix,  Stage888, Ten Elements.

7. Free Spins can only be used on eligible Jackpot Kingdom slots and must be used within 24 hours of the Free Spins being credited to your Account. Any unused Free Spins (and any accumulated “winnings” from any Free Spins) will be automatically deleted from your Account after 24 hours.

8. Once you have used your Free Spins, any cash winnings will automatically be put into your Main Balance.

9. This Promotion is only available once, per customer and you may receive a maximum of 60 seconds of Free Spins when you take part in this Promotion. You may only receive the Free Spins a maximum of one single time during the Promotion Period.

How do you take part in the Promotion?

10. In order to participate in this Promotion and receive your Free Spins on during the Promotion Period you need to;

(a) follow the link to the Promotion on the “Promotions” page on the Website or on the relevant advert for the Promotion and click the “Claim Now” button on the pop-up message to confirm you that you have read and agree to these Promotion Terms and that you wish to take part in the Promotion; or

(b) open any eligible Jackpot Kingdom slot on the Website and click the “Claim Now” button on the pop-up message to confirm you that you have read and agree to these Promotion Terms and that you wish to take part in the Promotion;

11.  Once your Free Spins have been credited to your Account (as set out above) you can open any eligible Jackpot Kingdom slot and use your free spins as you would in usual play. The number of seconds of Free Spins you have left will be displayed as a header in any eligible Jackpot Kingdom slot.

12. This Promotion (and the free spins) is only available to players with a GBP / EUR / USD / CAD currency Account which is converted at a rate of 1:1 (e.g. £1 = €1 / $1).

13. You may not participate in the Promotion (and you will not be entitled to receive any Free Spins) if you have previously been excluded by William Hill from participating in promotions or any gaming or wagering on the Website.

How do you cancel the Promotion?

14. You may choose to cancel the Promotion at any time by contacting our customer services team to confirm that you wish to cancel the Promotion using the contact details contained on the “Contact Us” page on the Website.

15. Upon cancellation, if you have not used all of the Free Spins credited to your Account, all winnings from any used Free Spins will be deleted from your Main Balance. If you have used all of the Free Spins credited to your Account all winnings will remain in your Main Balance.

Promotional Play Restrictions

16. We offer bonuses and promotions to enhance your enjoyment of our games and wagering. We therefore expect that you will participate in all bonuses and promotions fairly, so that our other customers too may enjoy our services. We have set out below certain types of play which we consider to be unfair and therefore to be in breach of these Promotion Terms:

a) using minimal risk wagering patterns (e.g. low risk wagering, zero risk wagering or equal betting patterns);

b) using multiple accounts to obtain more than the number of bonuses or free bets permitted for each customer;

c) sharing personalised promotional offers or bonuses (i.e. promotions or bonuses which are available to specific customers only) received by you e.g. via email, inbox message, text message, links, URLs etc. with others who were not the intended recipient. This includes accessing promotions or bonuses forwarded to you by others when you were not the intended recipient;

d) concealing your country of residence in order to access a promotion or bonus that is not available in your country of residence;

e) colluding with other customers in order to take advantage of promotions or bonuses; or

f) using more than one account per household or per IP address,

“Promotional Play Restrictions”.

17. Where you are in breach of any Promotional Play Restrictions, we may be entitled to cancel any bonuses or promotions applied to your account, reclaim any bonus element of such offers and either settle bets at the correct odds, void any free bets, void any bet funded by a bonus, or remove any subsequent winnings relating to any bonus. We may also be entitled to levy an administration charge up to the value of the bonus, free bet or additional payment to cover our reasonable administrative costs in respect of any such action that we take.

General Promotion Terms

18. Notwithstanding anything else contained in these Promotion Terms, you may withdraw any funds in your Main Balance at any time except where we are required to withhold such funds in order to comply with our legal or regulatory obligations.

19. William Hill has the right to refuse or withhold payment in the event funds you have deposited into your Main Balance (including any sums you have wagered) being cancelled or denied by any payment service.

20. William Hill reserves the right to amend or cancel this Promotion or amend these Promotion Terms:

a) without notice if the change or cancellation is a result of any legal or regulatory change; or

b) for any other valid reason by giving you notice in advance of the change (we shall only do this where the circumstances are sufficiently serious, for example, where there is a malfunction of the software or systems we use to provide the Website and/or the Promotion or in the event of manifest error in the Promotion and/or the Promotion Terms). We may also offer an equivalent prize, bonus or free bet to the one referred to in any Promotion (for example, where this is required due to a malfunction of the software or systems we use to provide the Website and/or the Promotion).

21. In addition to these Promotion Terms, your use of the Website and your participation in any gaming or wagering (including this Promotion) is governed by William Hill’s general terms and conditions for use of the Website which are available at https://williamhill-lang.custhelp.com/app/answers/detail/a_id/6719 (“General Terms”). You should therefore ensure that you have read and understood the General Terms and these Promotion Terms before taking part in this Promotion. In the case of any discrepancy between these Promotion Terms and the General Terms, these Promotion Terms shall take precedence.

22. These Promotion Terms shall be exclusively governed by and construed in accordance with the laws of England and subject to the non-exclusive jurisdiction of the courts of England and Wales.

Definitions

23. In these Promotion Terms, the following definitions shall apply:

a) “Account” means your online account with William Hill which can be accessed via the Website;

b) “Main Balance” means the total funds that you have deposited into your Account, which you can withdraw as cash or wager in non-Promotion play at any time.

Free Bet

Bet £10 Get £30 Free Bet at William Hill

Expires: Doesn't Expire

William Hill New Customer Special, Bet £10 Get £30

New William Hill online customers only. Min. unit stake of £10/€10 at odds of 1/2 or greater. Only the “win” part from EW bets will count. Free bet terms, payment method & country restrictions apply. Free bets credited as 3 x £10/€10. Free bet stakes are not returned as part of the settlement of successful free bets. All Free Bets must be wagered within 30 days. 18 + T&C’s Apply.

William Hill New Customer Special, Bet £10 Get £30

New William Hill online customers only. Min. unit stake of £10/€10 at odds of 1/2 or greater. Only the “win” part from EW bets will count. Free bet terms, payment method & country restrictions apply. Free bets credited as 3 x £10/€10. Free bet stakes are not returned as part of the settlement of successful free bets. All Free Bets must be wagered within 30 days. 18 + T&C’s Apply.

    • Qualifying bets must be placed at odds of 1/2 or greater
    • Min £10 deposit
    • Other free bet terms apply
    • To claim your 3 x £10 in free bets simply register today and enter the promo code ‘C30’ during the registration process.

You will then receive 3 free bet tokens of £10 each! It’s that simple.

New William Hill online customers only. Min. unit stake of £10/€10 at odds of 1/2 or greater. Only the “win” part from EW bets will count. Free bet terms, payment method & country restrictions apply. Free bets credited as 3 x £10/€10. Free bet stakes are not returned as part of the settlement of successful free bets. All Free Bets must be wagered within 30 days. 18 + T&C’s Apply.